Gary and his family immigrated to the US from Belarus in 1978. He lived with 8 family members in a studio apartment in Queens, New York, before relocating to Edison, New Jersey. Gary often calls himself a “purebred entrepreneur†having successfully started a lemonade franchise at age 7, and eventually selling tens of thousands of dollars worth of baseball cards and toys throughout his high school career. At 14 he joined his family business bagging ice for $2/hr.